Smile Apps: Conversio

✅ This feature is only available on a Smile paid plan. 

Here's what we're covering:

  • What Conversio is
  • How to install the Conversio app
  • How customers earn points for reviews with the Conversio app

Conversio gives you the ability to reward customers for leaving product reviews, and allows you to add Smile data to your email marketing. 

For reviews, Once a purchase is completed, you can prompt your customers to leave reviews with post-purchase emails. These reviews will automatically appear on your site and customers will be rewarded for completing the action. 

Conversio will also add three properties (variables) to the email builder. These variables appear in the "Variable" drop-down menu:

- Point Balance

- Referral URL

- VIP Tier

The Conversio Smile app allows you to:

  1. Targeted emails to your customers who signed up to your Rewards Program, with certain points, etc. This is achieved through intelligent segmentation.
  2. Point rewards for customers who leave reviews.
  3. Follow-up e-mails triggering on Customer Birthday.

How to install the Conversio app

On the Apps page of your Smile Admin, select the Conversio app and click Install. 

After you click install, you will be asked to authorize Conversio to read customers and manage activities. To accept, click Authorize

This will redirect you to Conversio’s website, where you will be asked to log in. Once you are logged in, you will be able to see that your account has been authorized.

How customers earn points for reviews with Conversio

Once the Conversio app is all set up on Smile, it’s time to set up a Conversio earning rule.

Go to the Earning page of your Points program and click Add earning rule.

Scroll down to find the Store earning options. When you've found the Conversio Review a purchased Product option, click the Add action button.

Enter the number of points you would like customers to earn for leaving a review and click Create.

Once the rule is created, you have the option to set an Earning limit and other Earning conditions.  These options can help you ensure that all the reviews a customer is leaving are legitimate. 

More info on the Conversio and Smile integration can be found here:

💖  We'd love your feedback!

If you have any ideas about other information you would like to sync with Conversio, please send your feedback to and let the Conversio team know why this information is important for your rewards program.

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