🛒 Supported on all platforms
💳 Available on paid plans
👤 Accessible to all roles
Creating a segment within Klaviyo allows you to target specific customer groups to ensure you're sending relevant communication about your brand which can help build stronger relationships with your customers.
Create a segment
From the Klaviyo admin navigate to Audience > List & Segments.
Click Create New.
Click Create segment.
In the Segment builder section, enter the name and any tags for the segment
In the Select a condition box, choose Properties about someone.
In the first option box, choose from any of the following Smile data points:
Smile Points Balance
Smile Referral URL
Smile State
Smile VIP Tier ID
Smile VIP Tier Name
Choose the filters and variables for the following sections.
Click Create segment.
Increase points redemption segment
✅ Tip: Smile recommends this flow to encourage repeat purchases from customers, ultimately adding to your customers lifetime value!
From Smile admin navigate to Program > Points.
Check your Ways to redeem and note the reward with the lowest number of points to redeem.
From the Klaviyo admin navigate to Audience > List & Segments.
Click Create New.
Click Create segment.
In the Segment builder section, enter the name and any tags for the segment
In the Select a condition box, choose Properties about someone.
In the first option box, choose Smile Points Balance.
In the second box, choose is greater than
In the Enter a value box, enter the number of points from step 2
Click Create segment.
You can then design an email with Smile's deep links to direct customers back to the reward panel to redeem their points!