Smile paid plan advantages

Want to take your program to the next level by boosting participation, driving repeat purchases, and re-engaging inactive customers? Smile’s paid plans include advanced features designed to help you achieve these goals. The features available depend on your plan, which are outlined below.

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Feature overview

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Loyalty Hub

What it does: Provides customers with a dedicated page in their account to view points, redeem rewards, and track loyalty progress. Benefit: Makes loyalty program engagement seamless, automatic, and on-brand—without custom coding. How it works:

• Supported on Shopify only (not available on other platforms).
• Add Loyalty Hub through your Shopify Admin.
• Not compatible with Shopify’s legacy customer accounts.

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Points balance on account page

What it does: Displays customers’ points balance directly on their account page. Benefit: Keeps loyal shoppers informed and allows you to encourage further engagement by showing ways to earn or redeem rewards based on their balance. How it works:

• Supported on Shopify only (both legacy customer accounts and new customer accounts).
• Add through On-site content.

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Redeem points at checkout

What it does: Lets customers redeem their points for rewards directly during checkout. Benefit: Provides a last-minute incentive for customers to complete their order with a discount, boosting loyalty and conversions. How it works:

• Supported on Shopify Plus only (not available on other platforms).
• Add through On-site content.
• Currently supported in English only (even if checkout uses another language).

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Points expiry

What it does: Sets an expiration timeline for unused points. Benefit: Creates urgency that motivates customers—especially inactive ones—to make another purchase. How it works:

• Rolling expiry periods: options from 3 days to 2 years
• Configure expiry and reminder emails in Points Settings.

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VIP program

What it does: Rewards loyal customers by offering tiers, milestone perks, and entry rewards. Benefit: Incentivizes ongoing purchases and strengthens loyalty. How it works:

• Configure tiers, entry rewards, and perks in VIP settings.

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Custom actions

What it does: Rewards customers for custom actions like completing a profile, watching a video, or subscribing to a newsletter. Benefit: Increases program value by rewarding a wider range of customer interactions, which helps drive repeat purchases. How it works:

• Follow Smile’s Custom actions documentation for setup steps.
• Requires someone with basic HTML and CSS experience.

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Embed points on the product page

What it does: Displays how many points customers will earn for a purchase directly on the product page. Benefit: Increases program visibility and encourages purchases by showing real-time rewards value. How it works:

• Supported on Shopify only (not available on other platforms).
• Add through On-site content.

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Bonus points campaigns

What it does: Offers customers increased points on orders for a limited time, with the ability to schedule campaigns in advance so they run automatically. Benefit: Creates urgency and incentivizes customers to shop during the campaign window, while making campaign management easier with automated scheduling. How it works:

• Supported on Shopify only (not available on other platforms).
• Create a campaign in Bonus Campaigns.

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Nudges

What it does: Uses on-site reminders to increase program engagement and encourage members to use rewards, spend points, and refer friends. Benefit: Increases redemption rates and encourages repeat purchases. How it works:

• Enable in On-site content.
• Once enabled, Nudges appear on thank-you pages and cart pages.

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App integrations

What it does: Connects Smile to apps like email service providers, review platforms, and more. Benefit: Expands program capabilities with targeted messaging, points for reviews, and added functionality. How it works:

• Explore integrations in the Integrations tab.
• Connect directly to supported platforms.