🛒 Supported on all platforms
💳 Available on paid plans
👤 Accessible to all roles
Want to take your program to the next level by boosting participation, driving repeat purchases, and re-engaging inactive customers? Smile’s paid plans include advanced features designed to help you achieve these goals.
Feature overview
Loyalty Hub
What it does: Provides customers with a dedicated page in their account to view points, redeem rewards, and track loyalty progress.
Benefit: Makes loyalty program engagement seamless, automatic, and on-brand—without custom coding.
How it works:
Supported on Shopify only (not available on other platforms).
Add Loyalty Hub through your Shopify Admin.
Not compatible with Shopify’s legacy customer accounts.
Plan availability: ✅ Loyalty Hub is available on the Growth plan and above.
Bonus points campaigns
What it does: Offers customers increased points on orders for a limited time, with the ability to schedule campaigns in advance so they run automatically.
Benefit: Creates urgency and incentivizes customers to shop during the campaign window, while making campaign management easier with automated scheduling.
How it works:
Supported on Shopify only (not available on other platforms).
Create a campaign in Bonus Campaigns.
Plan availability: ✅ Bonus points campaigns are available on the Growth plan and above.
Embed points on the product page
What it does: Displays how many points customers will earn for a purchase directly on the product page.
Benefit: Increases program visibility and encourages purchases by showing real-time rewards value.
How it works:
Supported on Shopify only (not available on other platforms).
Add through On-site content.
Plan availability: ✅ Embed points on the product page is available on the Growth plan and above.
Points balance on account page
What it does: Displays customers’ points balance directly on their account page.
Benefit: Keeps loyal shoppers informed and allows you to encourage further engagement by showing ways to earn or redeem rewards based on their balance.
How it works:
Supported on Shopify only (both legacy customer accounts and new customer accounts).
Add through On-site content.
Plan availability: ✅ Points balance on the account page is available on the Growth plan and above.
Redeem points at checkout
What it does: Lets customers redeem their points for rewards directly during checkout.
Benefit: Provides a last-minute incentive for customers to complete their order with a discount, boosting loyalty and conversions.
How it works:
Supported on Shopify Plus only (not available on other platforms).
Add through On-site content.
Currently supported in English only (even if checkout uses another language).
Plan availability: ✅ Redeem points at checkout is available on the Growth plan and above.
Points expiry
What it does: Sets an expiration timeline for unused points.
Benefit: Creates urgency that motivates customers—especially inactive ones—to make another purchase.
How it works:
Rolling expiry periods: options from 3 days to 2 years
Configure expiry and reminder emails in Points Settings.
Plan availability: ✅ Points expiry is available on the Growth plan and above.
VIP program
What it does: Rewards loyal customers by offering tiers, milestone perks, and entry rewards.
Benefit: Incentivizes ongoing purchases and strengthens loyalty.
How it works:
Configure tiers, entry rewards, and perks in VIP settings.
Plan availability: ✅ VIP program is available on the Growth plan and above.
Custom actions
What it does: Rewards customers for custom actions like completing a profile, watching a video, or subscribing to a newsletter.
Benefit: Increases program value by rewarding a wider range of customer interactions, which helps drive repeat purchases.
How it works:
Follow Smile’s Custom actions documentation for setup steps.
Requires someone with basic HTML and CSS experience.
Plan availability: ✅ Custom actions are available on the Plus plan and above.
Nudges
What it does: Uses on-site reminders to increase program engagement and encourage members to use rewards, spend points, and refer friends.
Benefit: Increases redemption rates and encourages repeat purchases.
How it works:
Enable in On-site content.
Once enabled, Nudges appear on thank-you pages and cart pages.
Plan availability: ✅ Nudges are available on the Starter plan and above.
App integrations
What it does: Connects Smile to apps like email service providers, review platforms, and more.
Benefit: Expands program capabilities with targeted messaging, points for reviews, and added functionality.
How it works:
Explore integrations in the Integrations tab.
Connect directly to supported platforms.
Plan availability: ✅ App integrations are available on the Starter plan and above.
Enhanced branding
What it does: Creates a more cohesive marketing experience by allowing you to customize your banner image and add a brand icon.
Benefit: Strengthens your brand presence within your loyalty program, making it feel seamless and on-brand for customers.
How it works:
Upload a custom banner image and brand icon directly in On-site content.
Plan availability: ✅ Enhanced branding is available on the Starter plan and above.