Create a segment within Klaviyo

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Create a segment

1. From the Klaviyo admin navigate to Audience > List & Segments.
2. Click Create New.
3. Click Create segment.
4. In the Segment builder section, enter the name and any tags for the segment
5. In the Select a condition box, choose Properties about someone.
6. In the first option box, choose from any of the following Smile data points:
   1. Smile Points Balance
   2. Smile Referral URL
   3. Smile State
   4. Smile VIP Tier ID
   5. Smile VIP Tier Name
7. Choose the filters and variables for the following sections.
8. Click Create segment.

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Increase points redemption segment

1. From Smile admin navigate to Program > Points.
2. Check your Ways to redeem and note the reward with the lowest number of points to redeem.
3. From the Klaviyo admin navigate to Audience > List & Segments.
4. Click Create New.
5. Click Create segment.
6. In the Segment builder section, enter the name and any tags for the segment
7. In the Select a condition box, choose Properties about someone.
8. In the first option box, choose Smile Points Balance.
9. In the second box, choose is greater than
10. In the Enter a value box, enter the number of points from step 2
11. Click Create segment.

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Reward program members/participants

1. From the Klaviyo homepage navigate to Audience > Lists & Segments
2. Click Create New > Create segment.
3. Give the segment a name and add any relevant tags.
4. Under the Definition heading, in the ‘Select a condition…’ dropdown, choose the ‘Properties about someone’ option. Then use…
   1. Dimension: Smile State
   2. equals
   3. Dimension value: member
   4. Type: Text
5. Click Create segment and you’re done!